Yiwu IP Supermarket Integrates Over 2,000 Global IPs, Cutting Authorization Costs for Small Merchant

Per a September 14 Zhejiang Daily front-page report, the IP Service Center at Yiwu Global Digital Trade Center has aggregated production and sales authorization for more than 2,000 domestic and international IPs including Disney and Pokemon. Established by Yiwu Mall Group in May 2026, the center adopts an innovative model of centralized procurement and global sharing, packaging previously hard-to-access IP resources and opening them to small and medium merchants in Yiwu. Through a "use first, share later" mechanism, merchants' IP authorization costs are estimated to drop by more than 40%. The center also leverages Yiwu's resources across more than 20 leading cross-border e-commerce platforms to build an integrated "overseas IP authorization + Chinese manufacturing + cross-border e-commerce" export chain.