Great Wall Motor launched its GWM H7 - the overseas version of the Menglong - in Milan, Italy, on October 27, offering gasoline, HEV and PHEV variants priced between 40,000 and 50,000 euros, according to a company announcement.
The H7 is Great Wall's first boxy SUV to enter the European market, a segment European buyers have shown appetite for, and it arrives as the brand adapts its product mix to local emissions and consumer preferences.
Great Wall is simultaneously advancing a domestic next-generation Menglong HEV, signaling that the model family will serve both Chinese and export markets with differentiated powertrains.
The Milan launch underscores how Chinese SUV makers are diversifying beyond pure EVs in Europe, using hybrid and plug-in options to navigate the region's mixed incentives and charging maturity.
Source: Yiche (paraphrased and translated from Chinese auto-media reporting; reprinted for informational purposes with attribution).
