Chinese-made automobiles captured 10.3% of Switzerland's new-car market in the first half of 2026, the first time the share has passed the 10% mark, according to a Zurich consultancy report that drew wide local media coverage. Pure Chinese brands such as BYD and MG accounted for 6.5%, while Volvo, Polestar and Smart — engineered in Europe but built in China — added 3.8%. BYD led with 3,114 registrations versus MG's 2,632, and about 19.7% of new BYDs were placed into rental fleets to build brand awareness. Observers called the pace the fastest overseas expansion yet seen for Chinese marques in a high-income European market.





