Located inland in central Zhejiang and far from the coast, Yiwu has evolved from its "chicken-feather-for-sugar" barter origins into a "world supermarket" that connects with the globe, continuously writing a new chapter of "small commodities, big market."
Riding on a massive domestic market and a complete supply chain, Yiwu has built a solid trade hub. Its professional markets - including the International Trade City, the Global Digital Trade Center and the International Production Materials Market - group similar goods by sector, enabling one-stop comparison, pricing and ordering. The market now sees about 300,000 daily visitors, with over 80,000 physical shops supporting 32 million jobs and a supply network reaching 233 countries and regions.
From January to October, Yiwu hosted 63 trade-promotion events, attracting 1.055 million global buyers. The 32nd China Yiwu International Small Commodities Fair in late October drew 2,770 exhibitors and over 193,600 professional buyers, including 14,700 overseas buyers, up 23.37% year on year. More than 38,000 foreign traders are based in Yiwu, with over 680,000 overseas merchants conducting cross-border trade on a regular basis.
